Welcome to
GRID
Build a 1 Cr per month home interiors company, without an experience center, without funding, No portfolio & without investing in franchise
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Founded By
Success Stories
Real Results that real people like you unlocked for themselves
Aesthete Modular
Aarati from Aesthete Modular went from an average 30 lacs per month to an average 1 Cr per month
ExcelDes
Excel Des led by Yogender went from a team of 3 to a team of 10 in just 1 year
Srikanth from Discrete Arts
Hits 1 Cr month twice, within 6 months of the partner track
Artscape Interiors
Artscape Interiors led by Jhilmil Vijay hit 1 Cr in sales by month 6
Furnish Me
FurnishMe led by Akshaya Kapoor generated 200+ leads in month 1, 1st sale by week 6. 4 sales by month 4
Aparna Gadgil
120+ leads generated and 2 sales by month 4 of joining the Grid
Shehzan
Started Up & Hit first 7 lacs sale using OPP strategy in less than 2 months
Swapnil Pawar
Modular Manufacturer who cracked 3 Sales from just 50 leads in little over 3 months
Shankar Patel
Made 2 sales using the OPP strategy by month 3, even before he registered a company, by using our ultimate trust hacks
Irfan Daga
Started up part time. 50+ leads generated and 1st sale by end of Month 3. 4 sales by around month 10.
Vaishali Joshi
Got their 1st lead by week 3, and their 1st sale by month 3
Plansys
Plansys led by Rajat managed to generate leads by day 2 of joining the programs, just by watching and follow 2 videos
WHO IS THIS FOR
  • 1. Architects & Interior Designers
    Solo Freelancers who are trying to build their own business
  • 2. Design Studios
    Small teams that are trying to win more clients
  • 3. Contractors
    Looking to grow their business without depending on referrals
  • 4. Manufacturers
    Looking to ensure their entire factory capacity is booked
  • 5. Businessmen
    Looking to enter the 220,000 Cr industry
WHAT YOU WILL LEARN
How to generate "high intent leads" on auto pilot mode
How to convert leads into sales even if you don't have best price, showroom or fancy portfolio
How to compete vs well funded players like Livspace (without VC funding)
How to manage over 100 projects in execution at the same time
How to become the fastest growing interior design firm in your city
How to be covered by leading national newspapers like Economic Times & Mint
How to generate 20k likes & 700+ comments even if you have 0 followers
How to get invited to real estate builder events as a Speaker
About me
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About me
Ishwar Sundararaman

Hi, I am an accidental home interior entrepreneur. My journey began when I redesigned my own home and discovered how hard it was to build good looking, good finish and long lasting home interiors.

When I got the opportunity to co-found Furdo just 6 months after doing my first home, I just jumped in. I didn't know anything about the industry, but I knew this was a huge problem that had to be solved

Yet I think, that is what helped, because we had no rules, no godfathers from the industry. We were ambitious, and yet we had to learn everything from first principles

As you can imagine that didn't bode well initially. We had raised a small round of funding which we ran out of within 1 year. We were 3 months away from shutdown, when one of our sales experiments worked

We never looked back after that. We went from 0 to 25 lacs per month in the first year, and in the 2nd year we went from 25 lacs to 4 Cr a month.

I have often been asked what did we do, what did we discover that led to this kind of profitable growth. Initially I kept it a secret, but then I asked why. Why can't I use what I know, partner with 100s of others and build a 100 such companies.

It's win-win. You get a 100 Cr business, and I get a piece of it for helping you build it

This led me to create GRID, a platform where I help home interior professionals build a monster business of their own.

Testimonials & Awards
Covered by NDTV
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NDTV came down to our office to cover our high growth journey

Top 30 startups in the Country
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Yourstory recognised us as amongst the Top 30 startups in the country

Fastest Growing
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Awarded Fastest Growing Interior Design by Neha Dupia

Artscape Interiors
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Got to 1 Cr in 6 months

Yogender from Exceldes
"Thanks to the Grid for helping us grow from a 3 member team doing 10Lacs a month, to a 10 member team in 10 months ex...
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Thanks to the Grid for helping us grow from a 3 member team doing 10Lacs a month, to a 10 member team in 10 months executing 4 projects simultaneously

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Utkarsh & Bharrte Gaurav (Antaritta)
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Hands down the best program out there

Architect Aparna
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I can now generate leads easily, automatically and effortlessly

Prabhod Kesani
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I would like to say it too "Anyone can setup lead generation online"

Irfan Daga
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I am happy to announce I got my first lead within a week

Chetan
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Thank you for showing us the way to generate leads

Aarati
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I am generating 10-12 leads a day!!

Plansys
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Knowing requirements of a customer before you call them, is beautiful

Ajay Dhavan
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Finding new business has become super cost effective

Ar. Akshay
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3 customers signed up in a span of one week (4 months into three program)

Vaishali Joshi
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After 25 years of depending on referrals, I am happy to have generated leads via social media

Sushil Bharate
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Thank you, Got 12 leads within the first 2 weeks of joining the program

Sandeep Bhutani
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I followed the exact steps and have generated 5 leads so far, at about 1 lead every day

Muhammed Rashid
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I generated leads and made my first sale. It has given me so much confidence

Mohd Umar
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Closed a 10 lac project

Muhammed Rashid
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Closed a 5 lac pure design scope of work. Thank you for the support

Frequently Asked Questions

All the core content is available as recorded lessons. Which you can watch on demand, we also have AI courses. The sessions themselves aren't recorded so people are okay to ask even basic questions without fear of their recordings being made available to the world

You are joining a learning experience like never before. It's designed like a game where you graduate from 1 level to the next. At each Level you get live sessions, recorded tutorials and work to complete the level.

We do have to sign a legally valid agreement before the program begins, because a lot of our value is upfront while our payment collection is over a long period. We expect a monthly sales tracker for transparency

Yes, if you do what we ask you to, attend the sessions and ask for help when you get stuck and still don't generate leads in the silver program. We will refund your money. Proof of implementation, and lack of result is a must for any refund request

Your subscription expires; you can renew if you want continued access to the latest methods of lead generation